Close

Applying as an International applicant

International students should apply online. Note: not all programs are open to international students.
Close

Campus tours

Campus tours are one of the best ways to experience Conestoga. During this time, we are offering online guided tours to show you all Conestoga has to offer.

Book your tour

Virtual tours

If you can't make an on-campus tour or attend one of our events, the virtual tour is a great way to visit us.

View our Virtual tour

Please note:

We commit to a 4-day schedule, including some late afternoon, evening, and Saturday classes at our Kitchener - Downtown (DTK) campus.
To effectively participate in this program, students must have reliable Internet access and will be issued a laptop, included in the program fees. Students will be provided with instruction on how to pick up their device.
This program uses eTexts.

Program description - May 2022

Strategic Marketing Communications is an experiential, career-focused program for graduate students who want to learn how to work in the multiple roles expected in the marketing and communications fields. Graduates will enter an evolving area of the communications sector. The move to integrate the ways an organization communicates to its internal and external stakeholders has grown, in part, due to the pervasive use of social media which both enhances and challenges communicators globally. All sectors of business and not-for-profit organizations must now manage both offline and online images and messages for consistency across the traditional silos of marketing, sales, advertising, and public relations. While graduates have the knowledge to work in these diverse fields, they do so by integrating the disciplines with a common strategic direction, to achieve the goals of the organizations that employ them. This strategic approach is emphasized through the planning phase and reinforced as students learn to produce professional collateral and digital content using industry-standard technology and emerging social platforms. Learning culminates in a client-based capstone project to develop an integrated marketing communications plan.

Program details

Code: 1403
Delivery: Full-time
Length: 2 years
Start: May 2022
Campus: Kitchener – Downtown
Credential: Ontario College Graduate Certificate

Program contacts


Academic school

Business

CONESTOGA COLLEGE
Events at Conestoga

​Join one of our events to find out more about Conestoga. Connect with staff, current students, and future Condors to see how Conestoga is right for you.

Tuition & fees

Tuition and fee details for the 2022-2023 year are listed below. Books and supplies are additional. Tuition and fee details for terms starting September 2023 and later will be available Spring 2023.

1 Term

Canadian

International

Tuition
-
$7250.00
Ancillary Fees
-
$2126.27
Total Fees
-
$9376.27

Canadian fee details

International fee details

Description Spring 2022
Grad. Cert. Program Tuition $7250.00
Administration Fee $25.00
CSI Health Plan Fee $99.00
CSI Association Fee $110.00
CSI International Health Fee $174.90
CSI Legal Protection $20.10
Device Fee $629.00
eText Fee $282.00
Graduation/Alumni Services Fee $27.50
HST $81.77
ISR $375.00
ONE Card Fee $10.00
Student Services $60.50
Technology Enhancement Fee $137.50
CSI - Student Frosh Kit Fee (optional) $70.00
CSI Event Fee and Campus Life (optional) $15.00
CSI Student Clubs and Societies (optional) $4.00
Sustainability Fee (optional) $5.00
Term Total $9376.27

Returning student tuition & fees

View all Canadian tuition & fee details for all levels
View all International tuition & fee details for all levels

Program device requirements

Program device & software requirements

This program requires you to have a device that meets certain specifications. For most students, this cost is in addition to the tuition & fees listed above.

view device requirements

Financial assistance

Financial assistance is not available for this program.

Awards & scholarships

Student Financial Services awarded more than 400 awards, scholarships and bursaries last year.

Search for awards.

Delivery sequence - May 2022 - Kitchener – Downtown

FALL WINTER SPRING
   Class
Class Break Class
Class