Business - Marketing

Program description - May 2025

Business - Marketing is a two-year diploma program designed for people seeking a high-level overview of the marketing industry. The program focuses on the fundamental principles of marketing and gives graduates hands-on skills to gain employment in the marketing industry. The program offers courses in advertising, graphic design, internet, research, sales, digital marketing and retail while developing teamwork, communication, and general business skills. In addition, you will participate in the design and presentation of a marketing plan and gain a general understanding of today's marketing world. The CPSA Institute accredits this program as providing all 35 hours of pre-requisite education toward the Certified Sales Associate designation. Upon completing this program, you will earn your Sales Certificate from the CPSA Institute.