Kim Denstedt

Name Kim Denstedt
School Media and Design
Program Bachelor of Public Relations
Academic and Professional Designations
  • Master of Arts - Communication Technology 

  • Bachelor of Education - Adult Education 

  • Bachelor of Applied Arts - Journalism

Title Professor
Courses Taught
  • Public Relations for Integrated Marketing Communications 
  • Corporate Communications 
  • Media Relations Strategy 
  • Portfolio 
  • Specialized Writing for Public Relations


Areas of Expertise & Interest
  • Completed Masters’ research project by looking at the use of technology in the classroom.  

  • Maintain a blog to promote the post-grad program to potential employers who may need grads’ services.

Industry Experience, Professional Currency Activities Waterloo Region Small Business Centre Summer Company Program: Served as a mentor on a small group advising student entrepreneurs in this provincially funded program that gives the students money to run their own business over the summer.
Major Research Projects, Scholarly Activities, and/or Publications
  • Why Start with Public Relations? A presentation to tech start-ups organized by REAP (Research Entrepreneurs Accelerating Prosperity) at the felt Lab in St. Jacobs, Ont. 

  • Integrated Marketing in the 21st Century.  A Friday Lunch and Learn presentation for Tech Start Ups organized by REAP (Research Entrepreneurs Accelerating Prosperity) at the felt Lab in St. Jacobs, Ont.  

  • Marketing for not-for-profits. A presentation for members at the Cambridge Chamber of Commerce, Cambridge, Ont.

Additional Information


Prior to teaching, I was part-owner of a public relations agency that served a variety of clients in the public and private sectors. A significant portion of work was assisting school boards in the area of communications.    



For over 10 years, I coordinated the efforts of a public sector consortium developed to create efficiencies in operations, saving money for the dozen member organizations.