Social Media Marketing

Program description - September 2026

Become a digital trendsetter with Conestoga's Social Media Marketing program.

Are you passionate about social media and ready to turn your creativity into a career? Conestoga's Social Media Marketing graduate certificate prepares college and university graduates to become digital marketing leaders, strategists and content creators in today's fast-paced online world.

In just one year, you'll learn how to build brand presence, engage audiences and manage online communities across platforms. Through hands-on learning and real-world projects, you'll develop practical, job-ready skills that reflect current industry needs.

You'll develop integrated social media strategies, explore generative AI tools and gain experience in content creation, community management and reputation building. You'll graduate ready to lead social campaigns and connect brands with their audiences.

What you'll learn

• Social media strategy development and multi-platform management
• Content creation, community engagement and reputation management
• Crisis prevention and brand protection in digital spaces
• Use of generative AI and emerging technologies in marketing
• Real-world projects to build your portfolio and industry connections

Interested in taking this program part time?

See our Social Media Marketing part-time program for more information.