Business Administration - Marketing (Co-op)

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Applying as a Canadian applicant

Domestic students should apply online or by phone at 1-888-892-2228. For more information, visit Applying to Conestoga.

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Applying as an International applicant

International students should apply online. Note: not all programs are open to international students.

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Students in this program are required to bring mobile devices that meet minimum specified requirements.

Program description - September 2021

In today's competitive job market students need an advantage. Co-op education helps you develop the necessary confidence and employer-valued abilities through the integration of hands-on, real-world experiences. As a student in this advanced diploma program, you will integrate academic studies with related employment experience and graduate within three years with the co-op advantage.The program presents great career opportunities for those who are creative, intuitive, disciplined, problem solvers with above average analytical and communication skills. Graduates will be prepared for leadership roles and careers in advertising, brand development, selling, online marketing, entrepreneurship, new media marketing, research and many other rewarding choices. This hands-on program takes a project-oriented approach and provides opportunities to work with real-world clients. As an advanced diploma, focus is placed on ensuring graduates can perform a number of more complex functions including applying principles of financial analysis and control, using analytical and evaluation skills to support a variety of management functions, development of integrated marketing plans that drive towards business goals and objectives and embracing new technology. Instructors are experts in their disciplines and use interactive approaches to enrich the learning environment. The program provides marketable skills, validated by ongoing input from an advisory committee of marketing experts.Conestoga College is an Accredited Partner of the Canadian Professional Sales Association (CPSA). This program is accredited by the CPSA Institute as providing all 35 hours of pre-requisite education toward the Certified Sales Associate designation, the first level of the Graduated Certification Framework. Students successfully completing this program will earn their Sales Certificate from the CPSA Institute. Learn more about the CPSA Institute professional designations here. The three year Marketing Co-op program runs for four consecutive academic terms (16 months) to complete the first and second year of studies. You should be prepared to attend school for fall, winter, summer, and fall consecutive semesters. This is followed by two co-op work terms, and then the final two academic terms are completed in the third year. NOTE: The summer semesters typically run from early May to mid-August.



  • The co-op program is divided into three segments: in the first segment, students spend 16 months (four consecutive semesters, fall, winter, spring, fall) in the classroom developing significant marketing skills to take to their co-op placement.
  • The second segment is an eight-month (winter, summer), on-the-job work term. The entire eight months may be spent with one company, or the co-op terms may be divided into two four-month assignments. Students are paid by employer(s) during their work terms.
  • The finishing segment is a return to the classroom for the final eight months (fall, winter) of study where students will polish their skills and develop deeper insight and analytical skills for the workplace.

Program details

Code: 0013C
Delivery: Full-time
Length: 3 years
Start: September 2021
Campus: Kitchener – Doon
Credential: Ontario College Advanced Diploma

Program contacts

Academic school


MARCH 13, 2021 10:00 AM – 2:00 PM

Tuition & fees

Tuition and fee details for the 2020-2021 year are listed below.  Books and supplies are additional. Tuition and fee details for terms starting after May 2021 will not be available until spring 2021.

Tuition and fees are currently unavailable; please check back at a later time. For terms starting after May 2021, details will not be available until spring 2021.

3 Terms



Ancillary Fees
Total Fees

Canadian fee details

Description Fall 2020 Winter 2021 Spring 2021
Full-time Program Tuition $1348.00 $1348.00 $1348.00
Administration Fee $18.40 $18.40 $25.90
Capital Development Fee $77.08 $77.08 $77.08
CSI Health Plan Fee $295.00 - -
CSI Association Fee $84.50 $84.50 $110.00
eText Fee $122.00 $53.00 $162.00
Graduation/Alumni Services Fee $20.95 $20.95 $28.45
ONE Card Fee $12.75 $12.75 $12.75
Program Services Fee $185.67 $185.67 $185.67
Recreation/Athletics Fee - - $70.50
Student Services $50.65 $50.65 $50.65
Technology Enhancement Fee $142.75 $142.75 $142.75
CSI - Student Frosh Kit Fee (optional) - - $65.00
CSI Event Fee and Campus Life (optional) $15.00 $15.00 $30.00
CSI Legal Protection (optional) $30.00 - -
CSI Student Clubs and Societies (optional) $3.50 $3.50 $4.00
Sustainability Fee (optional) $5.00 $5.00 $5.00
Term Total $2411.25 $2017.25 $2317.75
Year Total     $6746.25

Returning student tuition & fees

View all Canadian tuition & fee details for all levels (pdf)
View all International tuition & fee details for all levels (pdf)

View more information on payment due dates and paying your fees.

International fee details

Description Fall 2020 Winter 2021 Spring 2021
Term Total - - -
Year Total     -

Returning student tuition & fees

View all Canadian tuition & fee details for all levels (pdf)
View all International tuition & fee details for all levels (pdf)

View more information on payment due dates and paying your fees.

Financial assistance

The Ontario Student Assistance Program (OSAP) is a needs-based program designed to help Ontario students cover the cost of post-secondary education. Funded by the federal and provincial governments, OSAP is intended to promote equality of opportunity for post-secondary studies through direct financial assistance for educational costs and living expenses. These interest-free loans are intended to supplement your financial resources and those of your family. The majority of students apply for loan assistance via the OSAP website. Students can also print the application booklet through the OSAP website. For more information, please visit OSAP & aid.

Awards & scholarships

Student Financial Services awarded more than 400 awards, scholarships and bursaries last year.

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Co-op information

  • Co-op programs add value to your education. Earn money while you apply what you've learned in a real workplace environment. Visit Co-operative education for more information.
  • The College cannot guarantee co-op employment. All co-op students are required to conduct an independent co-op job search in addition to the supports and services provided by the Department of Co-op Education.
  • Students are responsible for their own transportation and associated costs in order to complete work term requirements. Work locations may not always be readily accessible by public transportation.
  • If students are unable to complete their co-op requirements, in order to be eligible to graduate from the non co-op stream, they must take the Career Development (CDEV) course found in the co-op design of their program.

Delivery sequence - September 2021 - Kitchener – Doon

Class Class Class
Class Work Term Work Term
Class Class