Close

Applying as an International applicant

International students should apply online. Note: not all start dates are available to international students.
Close

Campus tours

Campus tours are one of the best ways to experience Conestoga. During this time, we are offering online guided tours to show you all Conestoga has to offer.

Book your tour

Virtual tours

If you can't make an on-campus tour or attend one of our events, the virtual tour is a great way to visit us.

View our Virtual tour

Program description - January 2023

Strategic Marketing Communications is an experiential, career-focused program for graduate students who want to learn how to work in the multiple roles expected in the marketing and communications fields. Graduates will enter an evolving area of the communications sector. The move to integrate the ways an organization communicates to its internal and external stakeholders has grown, in part, due to the pervasive use of social media which both enhances and challenges communicators globally. All sectors of business and not-for-profit organizations must now manage both offline and online images and messages for consistency across the traditional silos of marketing, sales, advertising, and public relations. While graduates have the knowledge to work in these diverse fields, they do so by integrating the disciplines with a common strategic direction, to achieve the goals of the organizations that employ them. This strategic approach is emphasized through the planning phase and reinforced as students learn to produce professional collateral and digital content using industry-standard technology and emerging social platforms. Learning culminates in a client-based capstone project to develop an integrated marketing communications plan.

As part of Conestoga’s commitment to innovative learning strategies, a laptop is included in the program fees. The laptop initiative enables you to have current and relevant resources, and an interactive learning experience. You will be able to access course materials, participate in collaborative learning environments and build the technological skills needed in today's workforce. Students will receive instructions on how they will obtain their device.

Program details

Code: 1403
Delivery: Full-time
Length: 2 years
Start: January 2023
Campus: Kitchener – Downtown
Credential: Ontario College Graduate Certificate

Program contacts


Academic school

Business

Events at Conestoga
Conestoga College

​Join one of our events to find out more about Conestoga. Connect with staff, current students, and future Condors to see how Conestoga is right for you.

Tuition & fees

Tuition and fee details for the 2024-2025 year are listed below. Books and supplies may be additional.

2 Terms

Canadian

International

Tuition
-
$14935.00
Ancillary Fees
-
$3171.90
Total Fees
-
$18106.90

Canadian fee details

International fee details

Description Winter 2023 Spring 2023
Grad. Cert. Program Tuition $7467.50 $7467.50
Administration Fee $25.00 $25.00
CSI Advocacy Fee $8.00 $8.00
CSI Association Fee $102.00 $102.00
CSI Extended Health & Dental Plan Fee $201.00 -
CSI International Health Fee $355.10 -
CSI Legal Care Fee $20.10 -
Device Fee $690.00 -
eText Fee $161.00 -
Graduation/Alumni Services Fee $25.00 $25.00
HST $89.70 -
ISR $375.00 $375.00
ONE Card Fee $7.50 $7.50
Student Services $86.00 $86.00
Technology Enhancement Fee $125.00 $125.00
CSI - Student Welcome Kit Fee (optional) $70.00 -
CSI Student Club & Society Fee (optional) $4.00 $4.00
CSI Student Events Fee (optional) $30.00 $30.00
Sustainability Fee (optional) $5.00 $5.00
Term Total $9846.90 $8260.00
Year Total   $18106.90

Returning student tuition & fees

View all Canadian tuition & fee details for all levels
View all International tuition & fee details for all levels

Program device requirements

Program device & software requirements

This program requires you to have a device that meets certain specifications. For most students, this cost is in addition to the tuition & fees listed above.

view device requirements

Financial assistance

Financial assistance is not available for this program.

Awards & scholarships

Student Financial Services awarded more than 400 awards, scholarships and bursaries last year.

Search for awards.

Delivery sequence - January 2023 - Kitchener – Downtown

FALL WINTER SPRING
  Class Class
Break Class Class