Technical Product Management (Optional Co-op)

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Courses - September 2024

Level 1

Course details

Business Concepts and Models
BUS8621

Description:

In today’s high-tech world, managers may work in a wide variety of businesses, varying greatly in size as well as business and ownership models. Students will learn the fundamentals of business organization, organizational motivation, business models, and financial analysis to understand the varied environments of digital solutions.

  • Hours: 42
  • Credits: 3
  • Pre-Requisites:
  • CoRequisites:

Technical Product Management Concepts
BUS8720

Description:

Product managers provide leadership across every aspect of the product development lifecycle - from ideation to end-of-life. In this course, students will learn how to identify and balance competing priorities, define release scope, set targets and milestones, and coordinate functions across the organization.

  • Hours: 42
  • Credits: 3
  • Pre-Requisites:
  • CoRequisites:

Career Management
CDEV8132

Description: This course focuses on career management skills needed to navigate the evolving workplace. Students will evaluate their skills, attitudes, and expectations within their chosen careers and explore emerging trends in the workplace. Students will refine their networking strategies and create marketing documents to position them for success. Mock interviews will provide the opportunity for practice, feedback, and reflection as students prepare for future interviews. Students will explore communication strategies that support workplace success and advancement. By the end of this course, students will have created a personalized career management plan.
  • Hours: 28
  • Credits: 2
  • Pre-Requisites:
  • CoRequisites:

Conestoga 101
CON0101

Description: This self-directed course focuses on introducing new students to the supports, services, and opportunities available at Conestoga College. By the end of this course, students will understand the academic expectations of the Conestoga learning environment, as well as the supports available to ensure their academic success. Students will also be able to identify on-campus services that support their health and wellness, and explore ways to get actively involved in the Conestoga community through co-curricular learning opportunities.
  • Hours: 1
  • Credits: 0
  • Pre-Requisites:
  • CoRequisites:

Solutions Architecture
INFO8185

Description:

This course provides an overview of key enterprise architecture concepts. Enterprise architecture defines the structure of operations in an organization. Students will learn about developing enterprise architecture solutions that address scalability, security, and redundancy through the application of relevant frameworks and documentation for various business models

  • Hours: 56
  • Credits: 4
  • Pre-Requisites:
  • CoRequisites:

Design Thinking
INFO8366

Description:

Today’s solutions managers require creative and critical thinking skills to foster innovation and take advantage of evolving best practices in a changing workplace. In this course, students will solve design problems and case studies to learn how to make design decisions and evaluate the consequences of those decisions. The course will include brainstorming techniques, research methods, usability analysis, and prototyping techniques.

  • Hours: 56
  • Credits: 4
  • Pre-Requisites:
  • CoRequisites:

Solutions Project Management
INFO8546

Description:

Project management combines analytical methods with business leadership skills for the purpose of scheduling, staffing, and costing complex software and engineering projects. Students will complete projects and case studies to practice the necessary underlying skills and to understand the business environment, as well as its challenges and motivations, in which those techniques will be used.

  • Hours: 42
  • Credits: 3
  • Pre-Requisites:
  • CoRequisites:

Software Quality Management
INFO8556

Description:

Quality is ultimately one of the most important predictors of whether a digital product or information system will be successful. Students will learn how to use quality and testing methodologies as they apply to both software and engineering development. Topics will include usability testing, various kinds of software development testing, and manufacturing quality.

  • Hours: 42
  • Credits: 3
  • Pre-Requisites:
  • CoRequisites:

Level 2

Course details

Technology Marketing & Sales
BUS8730

Description:

Demand for products and services is driven by consumer and corporate markets, which in turn determines the financial viability of those products. In this course, students will research existing markets, the needs of those customers, the markets that the organization prefers to serve (target markets), the products or services the organization might develop to meet the needs of the target markets, the strategies of competitors, pricing, and the methods in which products and services should be distributed to customers. Students will analyze sales trends and market data and learn techniques for promoting and selling products.

  • Hours: 42
  • Credits: 3
  • Pre-Requisites: BUS8720
  • CoRequisites:

Co-op and Career Preparation
CEPR8200

Description: This series of modules will prepare graduate certificate students for job searching for their co-op work terms with the guidance of a Co-op Advisor. Students will familiarize themselves with the co-operative education policies and procedures and will learn the expectations, rules, and regulations that apply in the workplace regarding social, organizational, ethical, and safety issues while deepening their awareness of self- reflective practices. Students will critically reflect on their skills, attitudes, and expectations and evaluate available opportunities in the workplace. Successful completion of these modules is a requirement for co-op eligibility.
  • Hours: 14
  • Credits: 1
  • Pre-Requisites:
  • CoRequisites:

Technical Solutions Management Seminar
INFO8195

Description:

Solutions to business problems are often found in creative ways, and under challenging circumstances. Often there are few textbook solutions that can guide managers, especially if the business is intentionally attempting to break new ground, either in terms of services or products, or in the ways its workplace is managed. Students will benefit from firsthand accounts of successful managers, professionals and entrepreneurs who have sought to find new ways forward for their organizations and will then synthesize these innovative techniques into case studies. Topics may include funding of new ventures, innovative workplace management, product design, innovation in marketing, and troubleshooting.

  • Hours: 56
  • Credits: 4
  • Pre-Requisites:
  • CoRequisites:

Product Innovation and Ideation
INFO8905

Description:

In this course, students will develop a proposal for their capstone project. Students will perform primary and secondary market research to define a product concept, quantify the addressable market, and identify potential competitors. Using skills learned throughout the program, students will develop a supporting business case including a defined product vision and roadmap, cost and feasibility analysis, sales and revenue projections, patents and other legal considerations.

  • Hours: 70
  • Credits: 5
  • Pre-Requisites: INFO8366
  • CoRequisites:

Technical Product Management Capstone Project
INFO8925

Description:

Students will build on the work done in the Product Innovation and Ideation course to develop a complete product concept. The project is intended to showcase the students' skills that have been acquired throughout the program. Important phases will include developing design specifications, costing, pricing, versioning, researching innovative technological opportunities and investigating vendors for parts and materials, as well as distribution methods. The work will be supported by the development of a business plan and research into patents.

  • Hours: 84
  • Credits: 6
  • Pre-Requisites:
  • CoRequisites:

Leadership
MGMT8801

Description:

Successful leaders must be able to develop a vision and communicate it to stakeholders. They must be able to seize opportunities, mitigate threats to their organization, and understand the liabilities that come with their position. Leadership is practiced at all levels of solutions management. Students will solve case studies in which they develop innovative strategies and make challenging choices. Topics will include brainstorming, sustainability, corporate liability, communications and integration of the business into the community.

  • Hours: 42
  • Credits: 3
  • Pre-Requisites: BUS8620 OR BUS8621
  • CoRequisites:

Level 3

Course details

Co-op Work Term (Technical Product Management)
COOP8240

Description:

This co-op work term will provide students with college-approved work experience in an authentic, professionally relevant work environment. Students will be provided the opportunity to connect theory and practice by leveraging their academic knowledge to develop specialized vocational skills. The practical applications of this work term will promote students' awareness of key concepts and terminology in their field, improve their competencies in problem-solving and decision-making; further their application of professional judgement, hone their leadership skills (independently or as part of a team), and enhance their capacity to critically analyze and reflect on their demonstrated abilities in the workplace.

  • Hours: 420
  • Credits: 14
  • Pre-Requisites: CEPR8200
  • CoRequisites:

Program outcomes

  1. Lead innovative product lifecycles from ideation to end-of-life across organizational functions (i.e.: engineering, quality assurance, project management, documentation, sales, training, and customer support) to meet dynamic marketing strategies.
  2. Perform financial analyses for new product releases to assess business viability, balance costs and measure value.
  3. Apply primary and secondary research methodologies to identify target markets, key stakeholders, and problem statements/needs that could be addressed by a new digital or engineered product.
  4. Define clear, functional, and technical requirements for a proposed digital or engineered product that addresses identified market needs and delivers tangible and measurable value.
  5. Communicate and collaborate with diverse stakeholders to facilitate product ideation, updates, development, marketing and launches.
  6. Implement personal development strategies to remain professional and current in the technology field.
  7. Recommend technology and architectural decisions to optimize scalability, performance, and sustainability.
  8. Develop a product roadmap that defines the product direction and sets short, medium, and longterm milestones and objectives.
  9. Develop risk assessment plans related to product safety, corporate financial health, social sensitivity and sustainability to minimize legal and ethical liabilities and threats to the reputation of the organization.